The Ultimate Venue Experience
Beyond event day
Discover the backstage spaces, people and technology behind Coca-Cola Arena’s concerts, sports and corporate events. Tours explore how the venue transforms between productions, with stories and photo opportunities beyond the public concourses.
Access All Areas Tour
The extended tour adds restricted operational spaces and the catwalk above the arena floor to backstage, hospitality and bowl access. Interactive demonstrations include a rigging activity and live-radio communications exercise, explaining how production crews coordinate events.
Behind the Scenes Tour
Discover artist dressing rooms, backstage hospitality spaces, premium lounges, the VVIP entrance and arena bowl, with insight into event production and venue operations.
